What is your slogan? Chill Out.
Who is your target audience? In general, anyone who likes ice cream. This is an ad campaign that anyone could like, of all ages, all beliefs, and all preferences.
Which publications might we find these ads in? They are likely to be found in magazines such as Everyday Food, Gourmet, and Food Network.
The steps used to create this ad include: 1.come up with 3 ad ideas and put them in sketch form 2. decide how the ad is going to be made (what parts are photo, type, etc. and what colors, fonts, etc)3. decide what order the ad has to be made in (what goes down first, like type, photos, etc.) 4. implement these ideas together in photoshop
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